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Disney unfolds Marvel’s full licensing potential

Disney unfolds Marvel’s full licensing potential

In 2010 Disney acquired the comic giant Marvel for $4 billion. The deal included it all copyrights for all its legendary superhero characters. Since then Disney has released several extremely successful movies featuring the Avengers as well as audience favorites Iron...
Will 2017 be the year of My Little Pony?

Will 2017 be the year of My Little Pony?

At least when it comes to Hasbro, 2017 will be the biggest year for My Little Pony. The company announced several releases around the popular colorful ponies. Not just new TV shows but also a movie are expected for the next year. Ponies will return to TV The...
BLE 2016: 3 highlights of this year’s show

BLE 2016: 3 highlights of this year’s show

Today this year’s Brand Licensing Europe show opened its doors. During the next two days the who-is-who of the licensing industry comes together in London to present their latest deals, integrations and collaborations. If you cannot make it to the show, don’t worry....
Youtube star PewDiePie tops mobile game charts

Youtube star PewDiePie tops mobile game charts

Swedish YouTuber lands big hit with his second mobile game Felix Kjellberg, better known as PewDiePie, is not just one of the most successful Youtubers worldwide. Now he released his second branded mobile game. And it went through the roof. After its release last week...