by Ansgar Frankenberg | Oct 19, 2016 | Ansgar, Blog
It’s not a secret that virtual reality and augmented reality are up and coming. More and more companies also start discovering it as a useful tool to strengthen their brand. Especially after the success of Pokemon Go both retail companies and licensors want to place...
by Ansgar Frankenberg | Jul 4, 2016 | Ansgar, Blog
Justin Bieber, Paris Hilton, Katy Perry, Britney Spears and Wiz Khalifa all have something in common. They have recently been featured in a mobile game or app. The trend is catching on. More and more developers seek to integrate a well-known celebrity in their new...
by Ansgar Frankenberg | Apr 21, 2016 | Branding
Does your brand need a website? “Of course”, you will say. Nowadays we couldn’t image how that would even be a serious question. Zubin Mowlavi argues that the same should be true for an app as well. And he gives some very convincing reasons. Continue...
by Ansgar Frankenberg | Dec 22, 2015 | Ansgar, Blog
How Brands Can Strengthen The Feeling Of Community In Games The success of a game can have many reasons. One of the most important one is that it can create a community around it. In this aspect brands can be of big help. Video and especially mobile games experience a...